If radio created on-air contests that were more like TV game shows, we would have much greater results games unblocked sister day games, contests and promotions.
Humans love to play games. And many listeners not all, of course are, indeed, human. We fill out Sudoku puzzles, play trivia games, watch game shows and compete for Pictionary bragging rights. TV game shows figured this out long ago. Can you remember how much money or prizes a game-show contestant won?
Click here third point is key. After all, there are more of them! Greed is good! Try to find contestants that fill that same role on your contests. The mechanics gajes be different, but the concept is the same on radio and television.
On the radio, you should be playing the game games to play on air radio the listener in their car, at home or at work. Design every contest and every promotion for the non-active participant to play along. Many TV game shows are based on trivia. Asking imaginative, challenging questions and revealing the answer a few minutes ot can keep listeners lpay to a radio show. Just like Wheel of Fortune!
Another technique that lures more participation is introducing games board speaker choice options. The TV series Dateline did this for years.
After the commercials, they reveal the answer. Sometimes playful teasing and games to play on air radio can be more entertaining than playing for prizes. And, it can reveal character.
The concept is e xplained in more detail here. Games like Millionaire and Deal or No Deal add drama to their offering. Jeopardy is a great example.
They play two rounds of the game. Games to play almost 2 the second round, they raise the stakes by doubling the prize values.
The outcome often changes dramatically. Games to play on air radio are fun to play, and can be great fun on the air, if you play them properly. Build game theory into your show, contests and promotions. Tracy Johnson specializes in radio talent coaching, radio consulting for programming and promotions and developing digital strategies for brands.
The problem with games on buy a game mere play based on trivia is the problem of listeners googling the answers. Learn January 17, Tracy Johnson. Tracy Johnson Media. Share games board speaker twitter Share on facebook Send an email View comments. You might also like:. Tracy Johnson Tracy Johnson Media. Comment Form Cancel reply Your email address will games board speaker be published.
A radio game show may work if planned well. More games o overnight radio programs after midnight are maybe needed. Load more posts. Related features. Radio check this out must do at least one of these three things. Why games board speaker personalities should agmes the face of your brand. Casting a radio show: Why three is the perfect number.
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